The Pink Party Part III
Let’s be frank. All the best parties end up covered in shimmer. To build awareness for its Shimmer Scrub, the Australian coffee scrub brand activated within The Pink Party Part III—a midday warehouse beach party hosted by Babe Rosé and The Fat Jewish in the middle of a Brooklyn winter. We created Frank Body–branded changing rooms where guests could swap winter layers for beach attire and get party-ready with products designed to leave skin moisturized, glowing, and covered in shimmer.
KEY CONTRIBUTIONS: Art Direction | Event Design | Social | Merchandise | Influencer
